Herzberg’s Theory of Motivation

Frederick Herzberg's Two-Factor Theory, introduced in his seminal 1959 book "The Motivation to Work," revolutionized the understanding of workplace motivation, distinguishing between Hygiene Factors and Motivators. Like the Johari Window,…

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Theory X and Theory Y

Theory X and Theory Y are two contrasting models of workforce motivation and management proposed by Douglas McGregor in the 1960s, in his book "The Human Side of Enterprise." These…

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Vroom’s Expectancy Theory

Victor Vroom's Expectancy Theory of Motivation, introduced in the 1960s, is a comprehensive framework that explains how individuals make decisions regarding various behavioral alternatives. Vroom's theory focuses on the choices…

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Pinks Drive

"Drive: The Surprising Truth About What Motivates Us" by Daniel Pink explores the nuances of human motivation, challenging traditional views and presenting a new framework for understanding how we are…

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